Sun Safety Alliance

In honor of Sun Safety Week, CBS Cares made a statement about the dangers of sun exposure in a public service announcement that will air nationally on prime time television during Big Bang Theory and Crimetime.

Kudos to CBS Cares for its inspired initiative in delivering sun safe messages to the public. The CBS Cares campaign has demonstrated its strong dedication to providing national audiences with effective public health messages. During this PSA's initial running, CBS cares was able to reach over 56 million viewers!

We are deeply appreciative of the creation and dissemination of this sun safety CBS Cares public service announcement. Through sufficient exposure to the facts about sun safety and skin cancer, we will motivate Americans to learn how to be safe while enjoying the great outdoors, and at the same time, save their life and the lives of loved ones.

Thank you to CBS Cares for its leadership in this important health issue.